Publications
3 shownA Service‐Orientated Approach to Marketing of Services
Looks at the author's research among several companies in Sweden and Finland with regard to market‐orientation of service as against physical goods. Found the main difference be...
Researcher Info
- h-index
- 3
- Publications
- 3
- Citations
- 4,141
External Links
Identifiers
- ORCID
- 0000-0003-0720-8819
Impact Metrics
h-index
3
h-index: Number of publications with at least h citations each.