Publications
4 shownA Reexamination of the Determinants of Consumer Satisfaction
Although the “disconfirmation of expectations” model continues to dominate research and managerial practice, several limitations indicate that it is not a complete picture of sa...
Consumer Expectations, Product Performance, and Perceived Product Quality
This study experimentally investigated the effects on product ratings of both overstatement and understatement of product quality. Results support common marketing practice in t...
Frequent Co-Authors
Researcher Info
- h-index
- 4
- Publications
- 4
- Citations
- 2,742
- Institution
- Indiana University
External Links
Impact Metrics
h-index
4
h-index: Number of publications with at least h citations each.