Keywords
Box officePopularityAdvertisingFilm industryProduct (mathematics)MarketingPsychologyMotion (physics)Meta-analysisFraming (construction)SociologySocial psychologyEconomicsBusinessArtComputer scienceVisual artsHistoryMovie theaterMathematics
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Publication Info
- Year
- 2017
- Type
- article
- Volume
- 46
- Issue
- 2
- Pages
- 273-299
- Citations
- 66
- Access
- Closed
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Cite This
François A. Carrillat,
Renaud Legoux,
Allègre L. Hadida
(2017).
Debates and assumptions about motion picture performance: a meta-analysis.
Journal of the Academy of Marketing Science
, 46
(2)
, 273-299.
https://doi.org/10.1007/s11747-017-0561-6
Identifiers
- DOI
- 10.1007/s11747-017-0561-6