Scientific Uncertainty in News Coverage of Cancer Research: Effects of Hedging on Scientists and Journalists Credibility

2008 Human Communication Research 280 citations

Abstract

News reports of scientific research are rarely hedged; in other words, the reports do not contain caveats, limitations, or other indicators of scientific uncertainty. Some have suggested that hedging may influence news consumers' perceptions of scientists' and journalists' credibility (perceptions that may be related to support for scientific research and/or adoption of scientific recommendations). But whether hedging does affect audience perceptions is unknown. A multiple-message experiment (N = 601) found that across five messages, both scientists and journalists were viewed as more trustworthy (a) when news coverage of cancer research was hedged (e.g., study limitations were reported) and (b) when the hedging was attributed to the scientists responsible for the research (as opposed to scientists unaffiliated with the research).

Keywords

CredibilityTrustworthinessPerceptionAffect (linguistics)PsychologyUncertaintySource credibilityPublic relationsPolitical scienceSocial psychologyAdvertisingBusinessLaw

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Publication Info

Year
2008
Type
article
Volume
34
Issue
3
Pages
347-369
Citations
280
Access
Closed

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Social media, news, blog, policy document mentions

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280
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Cite This

Jakob D. Jensen (2008). Scientific Uncertainty in News Coverage of Cancer Research: Effects of Hedging on Scientists and Journalists Credibility. Human Communication Research , 34 (3) , 347-369. https://doi.org/10.1111/j.1468-2958.2008.00324.x

Identifiers

DOI
10.1111/j.1468-2958.2008.00324.x