Publications

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The Strength of Weak Ties

Analysis of social networks is suggested as a tool for linking micro and macro levels of sociological theory. The procedure is illustrated by elaboration of the macro implicatio...

1973 American Journal of Sociology 37407 citations

A Theory of Cognitive Dissonance

Leon Festinger's theory of cognitive dissonance has been widely recognized for its important and influential concepts in areas of motivation and social psychology. The theory of...

1957 Stanford University Press eBooks 22881 citations