Jan‐Benedict E.M. Steenkamp - Researcher Profile

Publications

2 shown

Assessing Measurement Invariance in Cross‐National Consumer Research

Jan‐Benedict E.M. Steenkamp , Hans Baumgartner

Assessing the applicability of frameworks developed in one country to other countries is an important step in establishing the generalizability of consumer behavior theories. In...

1998 Journal of Consumer Research 4591 citations

A review and meta-analysis of country-of-origin research

Peeter W.J. Verlegh , Jan‐Benedict E.M. Steenkamp

1999 Journal of Economic Psychology 1553 citations

Frequent Co-Authors

Hans Baumgartner

Peeter W.J. Verlegh

Wageningen University & Research

Researcher Info

h-index: 2
Publications: 2
Citations: 6,144
Institution: KU Leuven

External Links

ORCID Profile Google Scholar

Identifiers

ORCID: 0000-0002-3839-0425

Impact Metrics

h-index 2

h-index: Number of publications with at least h citations each.