Publications
View AllValidating the AR entertainment experience scale: Impacts on destination image and tourist behaviour among young tourists
This study develops and validates a measurement scale for Augmented Reality Entertainment Experience (AREE) and examines its influence on tourist satisfaction, destination image...
Affiliated Researchers
Institution Info
- Type
- education
- Country
- IN
- Publications
- 5
- Citations
- 1,331
External Links
Identifiers
- ROR
- https://ror.org/00et6q107