Abstract

While the unique characteristics of the industrial salesman's role has stimulated much recent research, this uniqueness requires the development and use of occupation-specific measurement instruments. A job satisfaction measure specifically designed for industrial salesmen is presented together with norms, a detailed description of the methodology employed, and techniques to evaluate the new instrument's factor structure, reliability, and construct validity.

Keywords

Reliability (semiconductor)Measure (data warehouse)Construct (python library)Job satisfactionComputer scienceUniquenessValidityIndustrial engineeringOperations researchPsychologyMathematicsStatisticsEngineeringSocial psychologyData miningPsychometrics

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Publication Info

Year
1974
Type
article
Volume
11
Issue
3
Pages
254-260
Citations
567
Access
Closed

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Gilbert A. Churchill, Neil M. Ford, Orville C. Walker (1974). Measuring the Job Satisfaction of Industrial Salesmen. Journal of Marketing Research , 11 (3) , 254-260. https://doi.org/10.1177/002224377401100303

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DOI
10.1177/002224377401100303