Abstract

This is the only truly comprehensive advanced level textbook in the past 20 years designed for courses in the pscyhology of attitudes and related studies in attitude measurement, social cognition. Written by two of the most distinguished scholars in the field, its comprehensive coverage of classic and modern research and theory is unsurpassed.

Keywords

PsychologySocial psychologyApplied psychology

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Publication Info

Year
1997
Type
article
Volume
34
Issue
2
Pages
298-298
Citations
7188
Access
Closed

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Cite This

Dipankar Chakravarti, Alice H. Eagly, Shelly Chaiken (1997). The Psychology of Attitudes. Journal of Marketing Research , 34 (2) , 298-298. https://doi.org/10.2307/3151869

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DOI
10.2307/3151869